Sweet Spot

Ad people are a cynical bunch…I know I am. But I gotta give Liberty Mutual credit for making me feel all warm and fuzzy. Love the editing, the music, the genuineness of it all. If only people could be this cool. (I let people go ahead of me in heavy traffic…does that count?)

I don’t know a thing about Liberty Mutual-maybe they’re a bunch of dishonest bastards in line for some bail out money. But they can’t be….not with a sweet little message like this. Awwww….

Tags: advertising, TV

This entry was posted on March 22, 2009 at 9:26 pm and is filed under From the chick's nest, Television. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

4 Responses to “Sweet Spot”

phillybikeboy Says:
March 23, 2009 at 5:38 am
A nice bit on Hem, the band that made the music, and how they almost didn’t come to be.
Rob Says:
March 23, 2009 at 8:24 pm
You are scaring me …
adchick Says:
March 23, 2009 at 10:44 pm
HA! Don’t worry…I’m not THAT sentimental!!!
SRP Says:
March 24, 2009 at 7:07 pm
AC-
A campaign for goodness?
Sounds like the plot of a great new novel, The Happy Soul Industry!
😉 SP