Posts Tagged ‘careers’

September 3, 2017

Blog Image 12 years

“I’ve got 12 years on you … and I always will!!”

These words were emphatically spoken to a loud, mouthy, young radio salesgirl by her much wiser manager.

The mouthy sales girl was me. The manager was reminding me that she had more experience and I needed to listen. That woman has been my mentor ever since.

She found me tending bar and offered me a job in radio sales. I initially turned her down, but thankfully, she persisted. Six months later I was selling airtime and my career began. Her blunt observations, guidance, and belief in the abilities that I couldn’t see in myself made all the difference in my professional life.

No matter if you’re fresh out of school or you’ve been working for years, find someone with more experience, with a different perspective and a different approach, to be your mentor. This person doesn’t even have to be in your chosen field. They need to be someone you admire and can cultivate a relationship with.

Take them to coffee or lunch. Ask them for their insight. What did they do in their career that worked for them? What were their failures? Believe me, everyone wants to share what they know. They’ll be flattered as hell you asked and you’ll learn far more than you would have ever learned in a classroom or a book.

After selling radio, I went out on my own, started a little ad agency and spent 32 plus years doing what I loved. Through it all, my mentor has never been out of reach and I owe her more than I can ever repay. I’m still loud and mouthy, but at least I know I’m not the smartest person in the room … and my life is richer for it.

Thanks, Pam.

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Making a buck the creative way!

November 15, 2009

The creative ingenuity of people never ceases to amaze me. People are finding all sorts of unique ways to make a buck. Like Jason, the guy who Twitters shitmydadsays. I’m quite sure he NEVER thought it would end up in CBS looking at his Twitter Account as the making of a possible Television Show. Then there’s Iwearyourshirt.com Jason, the shirtwearer, says:  “In this up and down economy I’m outsourcing my wardrobe (namely shirts) to corporate america and you! I’m going to wear a different shirt for 365 days straight in 2009, take multiple pictures throughout my day and blog about it. Days are sold at “face value” so January 1 is $1 and December 31 is $365.” And, its coast to coast.  “Two times the exposure to 2 separate audiences in 2 separate time zones”. Jason in Florida and his pal Evan in LA!  Business is booming too, because Jason is SOLD OUT thru July of 2010. Good for them.

Then there’s Ireadyourbooks.com.Judi says: “As a single parent struggling with the ups and downs of the economy, I have decided to use my free time to read your books. I am going to read one book a week for 2010. That’s books 500 pages or less. IF your book is over 500 pages, I suggest buying 2 weeks back to back. I will read, take pictures, blog daily and use Youtube along with other marketing resources to increase interest in your book.” Bless her heart.  She’s promoting reading!

These people are being quite inventive, capitalizing on the moment, the trends, using their resources and making a living. I like it.

Picture 3Follow Jasons Tweets Here.

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Follow Judi’s Tweets here.

 

 

But Judi, use a different photo…this one isn’t “Literary” enough.

Ah, youth

September 16, 2009

I had a farewell drink with my summer intern and her friend the other night. I listened to these two 22-year old beauties chatter away when I realize just how much I really do know…and how much they still have yet to learn.

They both talked…a lot. Coming from wealthier families, they haven’t had to earn anything…yet.  And astoundingly, they admitted that.  Check Jake’s Take and his post about the Sense of Entitlement young ones have. As parents we don’t do our kids any favors by  helping them too much. 

My intern, a tall, funny, goofy, wonderful girl reminded me so much of me at that age. Insecure and enthusiastic.  The attention span of a gnat. I gave her a few good “pep talks”.  “You talk too much-SHUT UP and LISTEN! Take notes. Be on time. In the real world, you’ll get fired for that. Don’t rush through the project. Let people come to you.” You get the idea.

I have a daughter-an only child-and we’re not close. (If I say left, she’ll go right. Other moms of daughters tell me how common this is, yet it still breaks my heart.) But this intern of mine, we developed a special bond over the summer.  She respected me, listened to me (when she wasn’t talking!) and I loved having her, even if I did want to pull my hair out a couple of times. She left my office knowing more than when she started. What she does with it now is up to her.

They say advertising is a business for the young.  Fresh ideas, new perspective and all that. Maybe. But I take solace in my years of mistakes they have yet to make, mistakes that give you the wisdom and confidence to make a better choice and to trust your instincts.

That’s called experience.

images-4Baby, the stuff you’ll learn!

When WILL we grow up? Ad People Never Will!

April 4, 2009

Not much has changed since Monster did this in 2006.  I LOVE this concept.  They described the stereotypes perfectly: “Wear black.”  “Convince myself I’m no longer the geek I was in high school.”  “Pout when I don’t get my way.”  “Have a big head”.  “Smoke a lotta dope”. “Work like a dog”  “Tell people what to do”  “Have people wonder what I do all day”  Oh, yeah…I especially like that last one.  It’s freakin’ Voo-Doo!  🙂

Talking to the kids

March 11, 2009

I’ve been asked to speak to an advertising class in the coming weeks. It’s a solid, small liberal arts college several miles from Hooterville. Very buttoned-up school, so I guess I won’t be screaming the f-bomb like I do throughout the course of my day.  So what should I tell these kids?

I could share a recent post with them from Where’s My Jetpack…(read this-his March 9th post “If You Say It Like This, It’s Probably Not True”- it made me snort coffee out my nose!) 

I’ll quote from The Ubiquitous Persuaders and The Happy Soul Industry (which I better finish soon). Then maybe I’ll tell them…. (in no particular order):

Read.  A lot.  Learn to handle your alcohol.  Don’t be offended by foul language because if you are, get into another line of work. Have good self-esteem, because your boss might be George Parker.  Think on your feet.  Have common sense and use it. Don’t be a Dumb Ass. Don’t be a suck-up.  Be a “way above average” writer. Have empathy.  Study people.  Learn from people.  Be aware.  Never say “That’s not my job”. Don’t litter.  You’re a designer, not an artist…there’s a difference.  Be interesting.  Ask a LOT of questions.  Don’t be lazy, cause you’ll work your ass off.  Have chutzpah (and if you don’t know what THAT means, get into another line of fucking work.)

The fresh outta college kids I’ve seen so far are under the impression that “advertising is fun”, “I like helping people”, “I’ve always enjoyed art.”  Please, spare me.   I haven’t seen much in the work ethic department, either. In Hooterville, just like everywhere else, the business is a bitch and you’re only as loved as the last good thing you put out there.  You can go slap car dealer ads together and call THAT art.  Or you can never be satisfied,  and be humbled and challenged every day trying to do something thats meaningful…more importantly, that works.

So, please, before I head over to campus, what else should I tell these kids?

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We Just Graduated in Advertisement!