The New Nest

March 11, 2010

www.someadchick.com

This blog has moved…please proceed to our new nest by clicking here. We’ll see you on the other side!

http://www.someadchick.com

Change it on your blogroll. Bookmark it now. What are you, Chicken?

Pardon the redirection

March 3, 2010

It’s an I. T. world we’re living in. Face it, I. T. people control how we communicate, shop, be entertained, learn. So do what your I.T. person tells you to do. Don’t try to understand it. Just do it. My I.T. Guru tells me to move this blog to a new place. I’m doing it. He’s a helluva lot smarter than me.

So now, if you will, please click HERE. And Voila. You will be whisked to www.someadchick.com

Bookmark The Chick. Please visit regularly and comment often. I need contact with the outside advertising world.

It can get lonely here in Hooterville.

One way ticket to http://www.someadchick.com

How to meet men…uh-huh

March 2, 2010

Adchick is moving to a new site soon, so in the meantime, take good notes on The Art of Meeting Men. Yes, a good conversation starter might indeed be a “small stuffed animal”. “Oh, pardon me, but I couldn’t help noticing…Is that a  Tickle Me Elmo you have there?” Also, I love the set. It’s so…eighties.  Hilarious.

As Seen on TV…HAT?

February 26, 2010

Yes, it comes in camo….for all the Hootervillians.

The Bud Parody

February 25, 2010

I sense a theme coming in this blog. Parodies…hmmm. Yes, let’s continue. Thanks to Designer Extraordinaire, Tim, for the find.

95 Years of Cool

February 22, 2010

In 1915, my Grandmother Nellie Lee was born. This past weekend we celebrated her 95th birthday with a little shopping and too much to eat. Many say it’s amazing how, “at her age”, she is so sharp. And it’s true. She met my Grandfather, Paul, when she went to work for his parents at their farm. She was only 16 years old. They fell in love. Nellie Lee had twin daughters (born on the farm in the house where they lived their entire lives) when  she was 20 and she and Paul were married over 50 years. She’s always been a farmers wife. She knows how to get fifty cents out of a quarter.

A life long Democrat, she’s quite sure that Obama could get things done if he didn’t have to deal with all those “other” people. When she found out her daughter was a Republican, she said, “Well, she wasn’t raised to be that way.” (Doncha love that?) Nellie Lee is witty, honest and observant and will strike up a conversation with any one at any time, putting everyone instantly at ease. Doing the right thing is what she’s all about. We could all take a lesson.

Happy Birthday, Nellie Lee!

All Things Avatar

February 20, 2010

Avatar. I haven’t seen it yet, but is it good enough to warrant this? And does Will Smith know he’s blue now?

Then there are these people, who truly do need to get a life. In Hooterville, you’ll see more camo than blue.

The Google Parody

February 18, 2010

My cynical spot was more than satisfied with this parody on Googles Superbowl commercial. Sarah’s quest for fame and riches continues to inspire! Thanks to Prostituted Thoughts for this little gem. I loved it.

The Voice of Flatulance

February 18, 2010

I do a bit of voice work via an on-line talent web site.  They send an invitation to audition to hundreds of us who “fit” the profile.  But exactly how do I fit this job description?

The Flatulence Awareness Respect and Trust Society.

One of the copy lines was: Fourteen farts a day keeps the gastroenterologist away!

Yes, it was for a humorous project, but it’s not going on my demo reel.

The Client/Vendor Relationship

February 16, 2010

Chances are very good you have this relationship with at least some of your clients. And if you do, send them to your competition.

Thank you Kathie, the best female announcer ever, for the find.

The Mac Parody

February 13, 2010

If it isn’t obvious, I am a Mac. (My sweetheart is a PC….why we’re still together is another story.) Many cynical pot shots are taken at “God-Jobs”, Apple, and their success. I have many collegues who sniff in a haughty fashion about my love of all things Apple. The Mac/PC commercials with Justin and John are outstanding in their simple, witty approach while defining our personalities (unfairly at times). It was only a matter of time before this series came out. We’re all so cynical!

Proofing and punctuation hell

February 10, 2010

We just finished the design and installation of a time line for a Franciscan University. Highlights from their past 150 years now grace both sides of their main entry. They were thrilled and we’re very proud of it. The content was proofed by me, the PR director, his staff, the university President, two friars, and a host of others. Still, TWO misspelled words made it through. Lucky for us, our printer worked magic and the corrections are invisible. Stuff  like this makes me crazy. Taking the time to write and speak properly is what separates us from, well, THEM. So I added the Sentence Sleuth to my blogroll (thanks to Jakes Take for the tip) and had to share this. Funny how a little comma can make all the difference.

(via Dweebist)

Small town media

February 8, 2010

Allow me a moment to rant about media. Especially here in Hooterville. Small town media, just like Fox and CNN, can pick and choose and decide the tone. It really pisses me off. So it goes with our slowly dissipating newspaper, The Daily Disappointment, who highlight their owners favorite causes and politics and give credit where none is due. Like the non-story about the newly hired marketing woman with thick ankles, bad hair and sensible shoes who declared an increase in numbers for a government agency with her strategic television efforts. EXCUSE ME?  We had them using television two years before she ever showed up. Along with a new web site, and a new positioning statement, and a new event catalog. Bottom line is she had nothing to do with it. So much for investigative, or relevant, journalism. (Maybe it’s because we buy very little local newspaper advertising.)

In Hooterville, there’s a LOT of mediocre media. The little community web sites that crop up under the guise of local news. They try to compete with the newspaper, TV and radio stations. Funded by small thinking Tea Partiers who are busy being righteous, God and Country conservatives, taking low level pot shots at the Mayor, county and state government.

There are VERY bad and WAY TOO MANY radio stations. Announcers with speech impediments. Dead air. Many are owned/funded by small thinking Tea Partiers who are busy being righteous, God and Country conservatives, taking low level pot shots at the Mayor, county and state government.

We have an active cable sales force and two aggressive networks (CBS and NBC) in Hooterville, with News Anchors who everyone knows too much about. The Old Drunk Guy at 6 o’clock. The young bimbo girls with coiffed curls and glossy lips who nod and gush knowingly and have nothing meaningful to say. And smug, self-assured, pushy gals selling 30 second spots when they should buy a gym membership. Every one is Number One.

And last but not least, there are Billboards, Yellow Pages, Area Wide Maps, Church Bulletins, Grocery Store Kiosks, Pharmacy Bags, Sides of Trash Cans Sponsored by the Rotary, Bus Benches, Sides of City Buses, Space on the Chamber Web Site, Flyers in the Chamber Newsletter, ads in the Charity Event Program, the Community Theater Program, the High School Sports Program, on the fence at Little League/High School/College Ball Field, the weekly farm town newspapers, ads on placemats at the local pizza/taco/fried chicken place, the side of a Race car….you get the idea.

Not one news outlet here can afford to deliver any unbiased delivery of factual information because they might piss off their friend/neighbor/customer. Because it’s a small town and  they all play golf at the same country club.        Gee, Happy Monday.

Chief Cook and Copy Writer

February 4, 2010

Ah….it feels good to be back. Or does it?

My sweetheart had a serious car accident. In a second, priorities shifted. But now that he’s better, reality  has shown its large ass and I’m reminded what the entrepreneurial experience is all about. After 27 years on my own, why am I still surprised how intense a day can be? It’s like the bus pulled up and everyone got off at the same stop. Clients need copy changes. Media needs to be planned.  Staff need a paycheck. In order to give them one, bills must go out. And surely, there’s a Yellow Pages Sales Rep who needs to be cursed.

In a small agency, you don’t have time to bask in gossip, awards, or winning new business. You learn to spin plates, buy time, reason quickly, stash snacks in your desk, keep beer in the fridge, teach clients to work on your time table, not theirs, and do it all with a certain amount of grace. That last part I have yet to master.

Today, I made a dent in the pile, engaged a potentially awesome new client, and planned tomorrow. I left my desk after 12 1/2 hours, numb and brain dead, but thankful that tomorrow I won’t have to answer to some ego crazed Art Director, put up with some annoying intern (no, not YOU Mags!) or a too-familiar office girl. It’s my nest and along with the stress comes the right to surround yourself with cool people who love makin’ the work. No Assholes Allowed.  It’s good to be  back!

Please…take a number!

Car Crash=No Post

January 27, 2010

It was a great ski trip. Then, on his way back to the city to face the reality of work, my sweetheart hit a patch of black ice yesterday morning, and rolled the car on  a major highway. Like all stubborn men, he tried to refuse treatment.  They talked him into the ambulance, took him to a VERY rural band-aid station where I found him shaking like a leaf. Fractured rib. Car is totaled. The living room has turned into a mini-hospital, the dining room my office. Very crabby man…but very lucky.  He was wearing a seat belt. If he hadn’t, he wouldn’t be here to be crabby. We’ll be right back after another Vicodin.

A letter from Satan

January 18, 2010

I admire good writing so much.  Lily in Minneapolis sent this to the Star Tribune. She nailed it.

Dear Pat Robertson,

I know that you know that all press is good press, so I appreciate the shout-out. And you make God look like a big mean bully who kicks people when they are down, so I’m all over that action. But when you say that Haiti has made a pact with me, it is totally humiliating.

I may be evil incarnate, but I’m no welcher. The way you put it, making a deal with me leaves folks desperate and impoverished. Sure, in the afterlife, but when I strike bargains with people, they first get something here on earth — glamour, beauty, talent, wealth, fame, glory, a golden fiddle. Those Haitians have nothing, and I mean nothing. And that was before the earthquake. Haven’t you seen “Crossroads”? Or “Damn Yankees”? If I had a thing going with Haiti, there’d be lots of banks, skyscrapers, SUVs, exclusive night clubs, Botox — that kind of thing. An 80 percent poverty rate is so not my style. Nothing against it — I’m just saying: Not how I roll.

You’re doing great work, Pat, and I don’t want to clip your wings — just, come on, you’re making me look bad. And not the good kind of bad. Keep blaming God. That’s working. But leave me out of it, please. Or we may need to renegotiate your own contract.

Best, Satan

Pat!  Satan was a lesbian!!

Today…

January 15, 2010

…I watched a 60+ clients eyes glaze over as I showed him TweetDeck and explained Twitter.

…I was polite to a guy named Brad from India who called about Internet Advertising.

…I did not feel sorry for telling a deadbeat client that if he can do his own web updates, then by all means, please do.  But if he wants me to teach him how, there would be a charge.

…I did not toss the postage meter out the window when it said “inspection due”.

…I out-shocked the client who calls me and attempts to shock me with excessive swearing and vulgar, sexual overtones. I actually rather enjoyed it.

…I was patient with the client who, instead of reading what I sent to her BEFORE she called me, she read it to herself while I was on the phone with her.

…I realized I will NEVER be able to write down every thing that’s in my head.

…I counted the minutes until it’s time to load the car and go skiing for a week.

See ya’ January 25th!  I’M ON VACATION!!

Can’t ride the Harley in this weather!

Makin’ creative

January 11, 2010

We were a company of 12 at one time, and now we’re down to three, along with a team of brilliant freelancers who are at the ready. This is by my design. But every Monday morning, I look around and wonder …where’d I put that creative, anyway?

Big agencies have big teams to develop big ideas for big clients. But it’s all relative. Our small clients have much at stake: keep the doors open, sell stuff, make payroll, stay in business…just like “big” clients.  And, they expect us to deliver a solid message that brings warm bodies through the door. Maybe our role is even more vital since these small companies depend on repeat, long term customers. They battle Super-WalMart and other Big Box Stores daily. Small businesses look for their niche and a way to survive. They look to us to make their message meaningful and effective.

Example: I have a mom and pop furniture store who is open only one night a week, closed on Wednesday and Sunday, (yeah, I said closed Wednesday) and open only 8am-5pm the other days.  Yet, in spite of the way they force customers to conform to the way they do business, and with all the Big Box competition they have, they’ re still the ones to beat.  I must be a genius.

When you’re as small as we are, time is the valuable commodity. There’s not a lot of time to bounce ideas, experiment a little, write, re-write and re-write again…not a lot of time to savor the process of making the work. While I get bored and frustrated with that one (long-time) client who wants the same “show and tell”  TV, it works.

I got into the business over 27 years ago because of the creative process. I love being a real part of video projects, touching the many different aspects of making the work. But the “give and take”, “lets try this and if it doesn’t work lets try something else” days are long gone. In order to survive, we must churn out “new and different” as best we can because even in a small town, clients expect your best effort.

We’re open, but not on Wednesday or Sunday.

Only in Hooterville.

Got that B Roll!

January 8, 2010

The snow was intense overnight in Hooterville. Had to shovel my way out of the drive only to get to my high rise office overlooking the river and find no email and no elevator. Snow boots on and off, coat, gloves, drive slow, ugh! There’s been no time to think about anything but client stuff. And thankfully, there’s plenty to think about.  So while I hate to be such a “cut and paster”, this was too priceless not to pass along. (via Renegade Agency Confessional!)

Starting the New Year Right

January 6, 2010

You can’t tell me that big agencies don’t deal with the same idiocy we deal with here. (We just wipe Pork Rind crumbs off the conference table.)Welcome to Day Three of the New Year at a little agency in the middle of nowhere but at the center of everything.

Email: How’s the web site coming? Well, we haven’t heard from you since mid-November. We need your product information and most importantly, APPROVAL on the revised proposal we sent.

We need to reshoot the open. My wife thinks my shirt makes me look like a porn star. (It doesn’t) but what’s wrong with that?

I know you handle our advertising but we let a company who specializes in web design do our new site. Uh, OK.  But they’re using the wrong logo.

We suggested adding a campaign oriented domain name to further drive their message… a natural move. Their marketing director said: Oh, No. We cant change the domain name. I’ve already placed all the yellow pages. What part of this does she not understand?

Acct Rep: They paid one of the invoices but not the other. OK, you’re mailing it to the wrong department. Send it here-we’ve told you this before. Can I fax it? No. Mail it. Can I email it? It would be quicker. No, they want a mailed invoice. Can I call him? NO, BITCH. MAIL THE BILL OR I’LL DRIVE UP AND CUT YOU.

There.  I feel better now.

Don, where are you when I need you?

The Chick Predicts

January 2, 2010

Scratchings here in the Hen House can tell us many things…like the Turkish dude who read my coffee grounds the other night. (Man, was he way off!)  The Psychics have predicted all sorts of interesting stuff. Imagine… a secret cloning project and they clone a famous person. Yes, Martha, that really WAS Elvis you saw in that convenience store. Anyway, with over 11 million hits for 2010 Predictions, I’ll offer  few of my own.

The client who hoped I could tell him who his customer was will become a greeter at the Super Walmart.

Rush Limbaugh? It was a severe case of vitriol. There is no cure for that.

George Parker stays exactly the same…and for that we are truly grateful.

The Happy Soul Industry will become a hit TV series. The late Bea Arthur will play God (she’s already in Heaven, so why not? Her sense of humor would be ideal). Steffan will retire to the south of France where he will make fine wine under the Curiously Heavenly label.

The Ad Contrarian will become President of the United States, fire everybody and start over.

The guys at Red House Furniture will open a chain of stores across the country, ending racial hatred through the selling of fine leatherette loveseats.

And speaking of furniture, Tim will trade in his Steel Chair for a Lazy Boy.

Jetpacks will get his novel published, make scads of money and go into business with Balloon Boy’s father dabbling in experimental aircraft.

Glenn Beck throws himself under a bus. Finally.

People will learn to spell, use their turn signals, and quit trying to shove their religion down other peoples throat. Hey, I can dream, can’t I?

End of Year Bitch Chores

December 31, 2009

You big agency guys have it made. You have “people”. Here in Hooterville, the end of every month is chaos, but the end of the year is nerve-wracking. We do our own bitch chores. Aside from the client billing that must go out (or no one gets paid), there’s the mind-numbing data to assemble for the bookkeeper  and the accountant so they can determine if we’ve made $5.67 more than we did last year. My eyes glaze over  in this endeavor and I struggle to focus.

Then there’s the paperwork from ’09 to file away and keep safe in a bunker somewhere,  in case a client might have a question like, “I thought we bought drive time in April last year”.  I open notices from the landlord and insurance assholes who explain why they are raising our rates. Decisions need to be made about a new copier and a new video camera (yes, we’re going high def here in Hooterville.)  To add to it all, my compulsive nature takes cleaning and purging to a whole new level. Offices are scoured, trips to the dumpster are made, and our office refrigerator is looking pretty nasty. Ditto the toaster oven. (Who put left over pizza in there and forgot about it???)

But, the phone’s been ringing and the January calendar is filling up. The new year looks promising for this small town agency. And for this, we are truly grateful.

Happy New Year… to you and your “people”.

After this, I’ll stop…promise.

December 29, 2009

I really don’t give a damn about the Tiger Woods fiasco, but, over the holidays, the kids played this for us. Now I can’t get it out of my head. I sing it to myself on the way to work.

A Year Later

December 27, 2009

This blog is one year old today.

164 posts. 13, 844 views. Connections made to people I’ve never met. Some I’d like to meet, some too frightening.

I’ve vented, observed, shared, learned, whined, been humbled, gained experience, found, lost, laughed, gotten confused, cried, gained perspective, cut-and-pasted, contributed, and a helluva lot more. It’s really been for me, but if you been here, then you’ve gotten a peek into a world waaaaaay far away from the Big Agency World.  Very different, but in many ways, very much the same. We fight the same client issues, develop work along the same methods, struggle with the same creative blocks, and enjoy the same streaks of inspiration.

In Hooterville, (as I affectionately call it) we know our audience and write and produce to reach them. Not so different, really.

Thanks for visiting the other side.

The Best of You Tube

December 24, 2009

Everyone’s been talking about lists, summarys, the best of the decade, blah, blah.  I like this clip, though.  It’s kind of disturbing to me that I’ve seen most of these videos…I need to get out more.  (via) If This is a Blog then What’s Christmas.

Jesus is Everywhere!

December 23, 2009

I’m so amazed at people who have lost their senses, left ethical behavior behind and skewed their priorities because organized religion slithered into their being. Somewhere, deep inside the human psyche, we must have this innate desire for a higher power. Fine. But history proves that religion has missed its intended mark, if it had any to begin with. Millions have been murdered, raped, imprisoned because they didn’t believe their oppressors particular God. Organized religion preys on addicted personalities, reaching deep into their bank accounts in return for unseen salvation.  The “Bible in the Backseat” crowd swaggers, looking down their noses at the rest of us who are bemused by their arrogance. It’s about power, control and money, not about ethical behavior, honesty, and caring for your fellow human. And now, Jesus is everywhere…from tree bark to toast to TV screens. Check it.  (via The Browser. Thanks D)

New favorite quote: “God isn’t the problem…it’s her fan club.”

Tis the season to be cynical

December 22, 2009

Have we ALWAYS been this way?

One definition of cynicism I found was this: Cynicism was an ancient Greek philosophy, primarily concerned with virtue, whose followers were known as “The Dog Philosophers.” They believed that virtue was the only necessity for happiness and that it was wholly sufficient for attaining happiness.

Not exactly the way I would have described it. Today, nothing is sacred and everything is fair game. We’ll make fun of any thing, any one,  at any  time. With tongue stuck in cheek, we cleverly belittle, dress down, and criticize every chance we get. After awhile, it gets old,  creates animosity,  ill feelings, causing family’s to squabble and friendships to fray.  All this cynicism breeds distrust and soon, nobody likes anybody and we’re all so busy trying to be right, none of us are. Then, the Jesus Folks are so busy dishing out guilt and shame, we forget about common decency. Can’t we all just get along?

But enough about the advertising business.  My cynical spot truly enjoyed this:

Elin Woods gets a Decent Proposal

December 12, 2009

I haven’t stepped in to the Tiger Woods fiasco because a) It’s none of my business and b) I don’t care. But I have to applaud the chutzpah of one Kyle Verhovshek from Missoula, Montana who left this comment on NPR’s web site after the story broke about the world’s most famous golfer taking an indefinite leave from golf (to work on being a better husband, father and person….Uh-Huh.)  Folf?  Really? In case the you cant read the type:

Elin, if you happen to be perusing NPR… know that there is a man out there in Montana who will love you no matter what. Lose the zero, get with the hero. I’m more into folf than golf and will raise Tiger’s children as my own.
Sincerely,
Kyle

P.S. I’m poor, but you’re not… so everything will work out.

A Kosher Prostate

December 11, 2009

Nothing says you love your man quite like a Prostate Exam. Or as my 70+ rural step-father says: PROSTRATE.   Oy.   Happy Hanukah!

A great gift idea

December 10, 2009

Truly a must have for everyone on your Christmas list…including your unborn children.  I love “internetainment”.

I now pronounce you…

December 4, 2009

Again, Social Media takes on a whole new meaning. Love the minister: “It’s now official on Facebook and in my Book.” HA!

(via The LA Times)

Designer versus Client

December 3, 2009

The timing on this is perfect because I’ve been fighting this battle with the cretins…I mean clients…for the the last two weeks.  Like the new client (a very nice one, though) who brought me some logo ideas for his his new place, saying “you know, my wife has a good eye and is very creative.” ARRGHH!  I love it when he says “Are  you going to do it in Microsoft Word?” HA! A big thank you to Robb for sharing this…it’s spot on.

Beware the Twitterers

November 29, 2009
Twitter brings all sorts of  people out of the woodwork. Porn vendors, loan sharks, scam artists. Too “Social” media, really.  The lack of face-to-face contact gives people the courage to share all sorts of stuff.  Like this person in a nearby state who sent out a Tweet. I went to their blog and read this:
“the voices in my head are quiet now and rarly if ever keep me up. but i know there will be a time when i will lose this controll i have now and be on auto pilot again. it is scarry and thats why i dont leave my house alone any more. i dont know when or even where i will wake up. the everpresent specter of have my life stolen again by the auto pilot is enough to keep me here in my home.”
I doubt this person would say this on a radio or TV station or print it in the newspaper. I do feel sad for this person, but am planing my relocation very soon.  YIKES.

Advertising Promises

November 23, 2009

In the factory we make cosmetics; in the drugstore we sell hope. Charles Revson

In advertising we’re hired to make promises.  To fill a void in people lives. If you buy XYZ, you’ll be smarter/faster/envied/ thinner/ better/ happier/prettier/whatever.  And so it goes with the ads we see for Thanksgiving…happy families together, sitting at a beautifully decorated table, the perfect turkey. LOOK! Buy THIS Turkey and your family/life/house will be just like this.

The reality is: You’re with your clan, most of whom have traded their booze and brains for a bible and Glenn Beck. A mother who fills every space with incessant chatter, Uncle “Pull my Finger” Paul, neurotic Aunt Opal, Grandmother who can’t hear and host of cousins who wear too much flannel. (You start frantically searching for the adoption papers because you’re certain these are not your people.) UGH.

I’ve always wondered what would happen if a company got REAL with its message for once and said what most of us are thinking. Maybe Southwest Airlines could offer the DFD: a Dysfunctional Family Discount. Wanna getaway? YES!

But advertising is about hope, isn’t it?  Maybe this year will be different. So if you’re fortunate enough to celebrate the holiday with a family who is least tolerable, then enjoy your feast and count your blessings. And the turkey? Here’s how to ensure a perfect result:

Men in Film

November 19, 2009

This has nothing to do with advertising, but it’s an awesome edit.  I was captivated by it, even though it felt a tad creepy here and there. And, I recognized every single one of them another indication of just how old I must really be.  Thanks to my friend Joe for sharing this…you’ll love it.

There’s a Month for That!

November 18, 2009

I had no idea there was so much to celebrate.  Can you imagine being the lucky agency chosen to develop the PR and marketing strategy for something obscure as, say, Straw Hat Month or Pleasure Your Mate Month?  See (what I am assuming is) a complete list here. I’m highlighting my favorites…and I am NOT making any of this up.

January: It’s OK to be Different Month, Love Yourself Month, Prune Breakfast Month, Polka Month

February: Body Awareness Month, Natl. Pet Dental Health Awareness Month, Termite Awareness Month

March: Humorists Are Artists Month, On-Hold Month, Umbrella Month

April: Natl Frog Month,  National Welding Month, Straw Hat Month, National Soft Pretzel Month,  Alcohol Awareness Month (YAY!)

May: Revise Your Work Schedule Month, Smile Month,  Vinegar Month, Ultraviolet Awareness Month

June: Accordion Awareness Month,  Natl Pharmacists Declare War on Alcoholism, Natl Celibacy Awareness Month, Potty Training Awareness Month, Rebuild Your Life Month

July: Smart Irrigation Month, Share a Sunset with Your Lover Month, Horseradish Month

August: Natl Inventors’ Month, Neurosurgery Outreach Month, Panini Month, What Will Be Your Legacy Month

September: Be Kind To Editors and Writers Month, Pleasure Your Mate Month, Shameless Promotion Month

October: Dyslexia Awareness Month, Month of Free Thought, Squirrel Awareness Month, Raptor Month

November: Inspirational Role Models Month (Thanks George!), Georgia Pecan Month, Pet Cancer Awareness Month

December: Tie Month, Bingo’s Birthday Month, Write a Business Plan Month

It’s FEAR MY VAGINA MONTH!  YAY!

Making a buck the creative way!

November 15, 2009

The creative ingenuity of people never ceases to amaze me. People are finding all sorts of unique ways to make a buck. Like Jason, the guy who Twitters shitmydadsays. I’m quite sure he NEVER thought it would end up in CBS looking at his Twitter Account as the making of a possible Television Show. Then there’s Iwearyourshirt.com Jason, the shirtwearer, says:  “In this up and down economy I’m outsourcing my wardrobe (namely shirts) to corporate america and you! I’m going to wear a different shirt for 365 days straight in 2009, take multiple pictures throughout my day and blog about it. Days are sold at “face value” so January 1 is $1 and December 31 is $365.” And, its coast to coast.  “Two times the exposure to 2 separate audiences in 2 separate time zones”. Jason in Florida and his pal Evan in LA!  Business is booming too, because Jason is SOLD OUT thru July of 2010. Good for them.

Then there’s Ireadyourbooks.com.Judi says: “As a single parent struggling with the ups and downs of the economy, I have decided to use my free time to read your books. I am going to read one book a week for 2010. That’s books 500 pages or less. IF your book is over 500 pages, I suggest buying 2 weeks back to back. I will read, take pictures, blog daily and use Youtube along with other marketing resources to increase interest in your book.” Bless her heart.  She’s promoting reading!

These people are being quite inventive, capitalizing on the moment, the trends, using their resources and making a living. I like it.

Picture 3Follow Jasons Tweets Here.

Picture 4

Follow Judi’s Tweets here.

 

 

But Judi, use a different photo…this one isn’t “Literary” enough.

Mac hits the front page…again.

November 13, 2009

Forgive me as I gush about the cleverness.  It’s sickening, I know, but they’ve done it again. Another excellent use of cyber front page by Apple.

Oh, Harvey…you’re being harsh.

November 12, 2009

If we study vintage ads like this, we can get an idea of how we treated each other back then, the roles we played and the priorities we had. Thankfully, times change. And he didn’t even kiss her good-bye. Bastard.

People of Public Transport

November 11, 2009

In Hooterville, we have a city bus system. I road it once when my daughter was a little girl…she asked so I took her for a ride around our fair city. I’ll have to do it again to see if I can find anything this interesting.  In response to People of Walmart, now we have People of Public Transport.  It’s America at its finest. These people buy things, so remember to craft your advertising message accordingly.

via funnyassblog.

Picture 4

Picture 3

Careful there, you’re not the client

November 6, 2009

He called, wanted a meeting immediately, then bulldozed his way into our office.  He insisted something needed to be done and right away. He was losing money.  No, he wasn’t the final decision maker, but  he was a damned important strategic partner and they would listen to him. He liked a spot we did for the sister company. He hated the current marketing director of the company.  She was slow, unresponsive to his requests and should be be put back into the secretarial pool or fired. He’ll put his own money in to straighten things up, by God. He’d get us a meeting with the powers that be. And on the way out he said, you might “wear a low cut top” next time we meet.

We were certainly intrigued by this prospect. What if “this” and what if “that” began to float around. It could be a nice piece of business, but I resisted the urge to do any spec work-it didn’t feel right. (It wasn’t the low cut top comment, trust me.)

Anyway, good thing we didn’t spend a lot of time prepping a pitch. After raising every kind of hell, this important “strategic partner” was told flat out by the real decision makers this was none of his concern. Yes, they loved what adchicks team did for their sister company, but they are quite satisfied with their current mediocrity.

The moral of this story:  Never count your chickens before they’re hatched.

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That’s one…

A parting gift

November 4, 2009

Our Intern this summer…she was a walking, always talking, nervous, sound effects machine.  But we loved her. When I finally kicked her outta the nest, she presented me with a gift that keeps on giving.  That girl has a bright future.  Check it out:

WTF

Don’t make me use my stamper!

Follow the money

November 3, 2009

I love the surprise/interesting/unexpected ending. Here, money travels and ends up in a happy place. Found at great ads.

Please note that this sort of thing is not tolerated in Hooterville. That’s why I want to move.

How they get here

October 30, 2009

What were these people looking for when they searched for:

marajuana

god exclamation point

“make my dick hard” shirt

and then they end up on my blog?  I hope they weren’t disappointed….especially the shirt.

Turning on a dime

October 28, 2009

When you’re a small agency, you can do that. Turn on a dime. You can jump through a hoop and make it happen without inter-office bullshit, egos, protocols or hierarchy. So today when a client called and needed to change his commercial to push bananas at 39¢ a pound, we stopped everything else and did it.  In less than 3 hours, revision uploaded to the FTP. Boom. Done. I work with such cool people.

imagesDime turning.

It’s what we do.

It feels good.

Etch-a-Sketch Art

October 27, 2009

There’s no recession in Hooterville. Today has been a blur. We’ve got one client with the Swine Flu, and one who thinks he’s going to get a full blow presentation of spec work by Thursday. THINK AGAIN. So I got out my Etch-A-Sketch (had one as a kid, and have one at work) to pass some time in thought…then I found this. Whoever did this has nothing to do…or was on a conference call with that ONE client…yawn.  (via GadgetHIM)

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Insanely Great…Trust me.

October 24, 2009

Three new Mac/PC commercials are out and as usual, they do not disappoint.  I just think it’s brilliant work. This one is my favorite. See them all here-thanks ad gabber!

Bored at home

October 24, 2009

Sick today. Stayed home. (No, it’s not the Swine Flu.) Daytime TV is pretty weak.  (I watched the last half of Jeopardy and the last half of the Beverly Hillbillys.  Grannie was dancing and Jethro was a big time movie die-rector. Oh my God.) Random roaming on the internet is far more entertaining.  I found this:

Picture 3 I want one for every bathroom in the house.

Courtesy of audio cubes.

Time for a nap.

A word about your Demo, Portfolio, or Reel

October 21, 2009

We hire voice talent from all over the country to voice video projects. We listen to a demo, and it’s amazing. We hire them and get the product back, and it’s like listening to their dumb Uncle Buck.

Same with new designers. We look at their book, and it’s pretty cool. Within a week, the stuff they’re cranking out isn’t as good as the last college intern we had.

If you want to stay employed in this business, be good ALL the time. Don’t slop through the project -even if it only pays you $100. I think $100 for sitting down in front of a microphone for 15 minutes (or less) is a nice bit of change. Exceed the expectation, because its one thing to get hired.  It’s another thing to stay employed.

Ok.  I’m done now.

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Whatever you got in there, can you do it again?


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